Ogilvy & Mather at Cannes

cannesNEW YORK, June 29, 2010 – Ogilvy & Mather had an extensive presence at the 34th Annual Cannes Lion International Advertising Festival.  Winning 57 medals: 3 Gold, 18 Silver and 36 Bronze, which makes Ogilvy the lead Agency within the WPP network.

Lions Won
Public Relations
Ogilvy Finland won gold for BSAS 2010 "Save the Baltic Sea"
Ogilvy Stockholm won gold for Kraft Foods Sweden/Marabou "Save Christmas"
Ogilvy USA won silver for Ford Motor Company "Sociable Drive"
Ogilvy Stockholm won silver for Kraft Foods Sweden/Marabou "Save Christmas"

Press
Ogilvy China won silver campaign for MIDEA "Antique," "Safe" & "Car"
Ogilvy South Africa won silver campaign for Volkswagen SA "Forest" & "Wedding"
Ogilvy Thailand won silver campaign for Outdoor Innovation "Steel Bed," "Wooden Bed" & "Luxury Bed"
Ogilvy Germany won silver campaign for Rolling Stone Magazine "Road Crossing," "Baby,"  "Aircraft," "Prisma" & "Square Trails"
Ogilvy Guatemala won bronze for Hooters "Camouflage"
Ogilvy France won bronze campaign for Epson "Memories of Home," "Memories of Life" & "Memories of Men"
Ogilvy Germany won bronze campaign for Rolling Stone Magazine " Baby," "Prisma" & "Road Crossing"

Outdoor
Ogilvy Chile won silver campaign for Unilever "Crocodile," "Polar Bear," & "Lion"
Ogilvy Thailand won silver campaign for Outdoor Innovation "Steel Bed" & "Wooden Bed"
Ogilvy Singapore won silver for GlaxoSmithKline "Flood"
Ogilvy Brazil won silver for Burger King "Whopper Face"
Ogilvy China won bronze campaign for Huggies "Columbus," "Zorro" & "Snow White"
Ogilvy India won bronze campaign for The Economist "Bag," "Baby" & "Whale"
Ogilvy Brazil won bronze campaign for Red Balloon "Ass" & "Cock"
Ogilvy Malaysia won bronze campaign for GlaxoSmithKline "Stadium," "Carnival" & "Concert"
Ogilvy France won bronze campaign for Xanlite "Mafia," "Psycho" & "Teacher"
Ogilvy Chile won bronze campaign for Kimberly Clark "Man Baby" & "Woman Baby"
Ogilvy Germany won bronze campaign for Rolling Stone Magazine "Aircraft" & "Prism"
Ogilvy Thailand won bronze campaign for Sakura Products "Elephant" & "Giraffe"
Ogilvy France won bronze campaign for WWF "Whale," "Rhinoceros," "White Bear" & "Elephant"
Ogilvy South Africa won bronze campaign for Exclusive Books "Madonna & Children," "Nuts," "Tumbleweed" & "Yoko Ono"
Ogilvy Brazil won bronze for Bar Aurora/Boteco Ferraz "$73,000 Bar Tab"
Ogilvy Mexico won bronze for Mattel "Big Boy"

Media
Ogilvy Germany won bronze for Europcar Germany "Cinema Rear View Mirror"
Ogilvy Guatemala won bronze for Claro "Ringtowns"
Ogilvy Brazil won bronze for Burger King "Whopper Face"

Radio
Ogilvy Brazil won bronze campaign for Motorola "C'mon, what's this song?" & "I can't remember this tune"

Direct
Ogilvy Brazil won silver for Burger King "Whopper Face"
Ogilvy Brazil won silver for GRAACC "Donate Your Website"
Ogilvy Germany won bronze for Europcar Germany "Rear View Mirror Cinema"
Ogilvy Guatemala won bronze for Claro "Ringtowns"
Ogilvy Chinese Taipei won bronze for Franz China Collection "See the Love"

Promo & Activation
Ogilvy China won silver for The North Face "Red Flag"
Ogilvy Brazil won bronze for Bar Aurora/Boteca Ferraz "$73,000 Bar Tab"
Ogilvy Brazil won bronze for Bar Aurora/Boteca Ferraz "$73,000 Bar Tab"
Ogilvy Colombia won bronze for WWF "Forest Fires"
Ogilvy India won bronze for AICMED "Meltdown"
Ogilvy Austria won bronze for Reed Messe Wien "The World's Smallest Balloon"
Ogilvy Brazil won bronze for Burger King "Whopper Face"

Design
Ogilvy Austria won silver for Mario Haller "The Sandpaper Label"
Ogilvy Germany won bronze for IKEA Germany "IKEA Billygram"
Ogilvy South Africa won bronze for M NET "Tree"

Cyber
Ogilvy UK won silver for IBM "Seer Wimbledon"
Ogilvy UA Emirates won bronze for IKEA "Resize-a-Room"
Ogilvy Mexico won bronze for Gandhi Bookstores "Tweetbooks"

Film
Ogilvy South Africa won gold for The Topsy Foundation "Selinah"
Ogilvy France won silver for Unilever "Dove Man"
Ogilvy Mexico won silver for Hospital San Jose "Highway"
Ogilvy India won silver campaign for Breakthrough Trust "Software Engineer" & "Bus Driver"
Ogilvy France won bronze for Nestle Waters "Melting"
Ogilvy Argentina won bronze for Santander "Hair Conditioning"

Titanium & Integrated
Ogilvy USA won bronze for Post "Palace of Light"

Press Announcements
Monday, June 21, 11am, Cannes Media Center

The OgilvyOne Search for the World's Greatest Salesperson reached its conclusion when the three finalists – Y. Lee Abbas from Hokkaido, Japan, Todd Herman from Edmonton, Canada, and Eric Polins from Tampa, USA – presented their pitch for selling the Motorola Milestone (Droid) phone before a panel of elite judges.   Todd Herman, an international performance coaching and training expert from Edmonton, Canada, was voted the World's Greatest Salesperson. Using real-time SMS voting, the live audience selected the winner during the OgilvyOne "Can you sell, or else?" seminar.

For more information read Stuart Elliott article on Media Decoder at http://mediadecoder.blogs.nytimes.com/2010/06/21/whos-best-at-selling-a-brick-a-winner-is-chosen/

Monday, June 21, 12 noon, Cannes Media Center
OgilvyEntertainment with OgilvyOne announced the development of a new Reality Show series inspired by the success of the Search for the World's Greatest Salesperson.  

Tuesday, June 22, 1:30pm, Cannes Media Center
Tham Khai Meng, Creative Director and Chairman, Worldwide Creative Council of Ogilvy & Mather and Lars Bastholm, Chief Digital Creative Officer for O&M North America and Chief Creative Officer for O&M New York announced Create or Else - the new-curated Ogilvy YouTube channel devoted to revealing the sources of inspiration and what inspires creative ideas. http://www.youtube.com/ogilvy

On the Jury
Titanium and Integrated Jury: Tham Khai Meng, Creative Director and Chairman, Worldwide Creative Council of Ogilvy & Mather

Cyber Lions Jury: Prasanna Kulkarni, Senior Creative Director, Digital Services, OgilvyOne Worldwide, India

Direct Lions Jury:  Shayne Pooley, Exective Creative Director, OgilvyOne Worldwide, Hong Kong; Charlie Wilson, Creative Director, OgilvyOne Worldwide, UK

Radio Lions Jury: Jane Murray, Associate Creative Director, Ogilvy & Mather Canada

Program Participants
Lars Bastholm, Chief Digital Creative Officer for O&M North America and Chief Creative Officer for O&M New York, "Social Story Telling - Master Class" Thursday, July 24, 11am, Young Lions Zone

Piyush Pandey, Executive Chairman & Creative Director, South Asia, Campaign Magazine: "Lessons From When Soho's Mad Men Ruled the World." Monday, July 21, 5pm, Debussy

Contact: Toni Lee
Date: June 29, 2010
Office: New York