Contact: Rachel Foltz
NEW YORK, NY, April 21, 2009 – Ogilvy Public Relations Worldwide (Ogilvy PR) will be honored as the 2008 Large Agency of the Year at next month's SABRE Awards, which are issued each year by The Holmes Report founder, Paul Homes.
This year's award is largely in recognition of Marcia Silverman's success as Chief Executive Officer of Ogilvy PR, a position she has held since August 2002. According to The Holmes Report Marcia has been "the perfect choice to lead Ogilvy into a new century," citing her accomplishments in restoring growth to Ogilvy PR's public relations business, building a strong and harmonious management team and driving the agency's innovation, pointing to its 360° Digital Influence practice popular in the social media space.
In 2008, Ogilvy PR boasted strong single-digit growth and landed an impressive list of new business with the Lance Armstrong Foundation, Nestlé, Virgin America, Molson Coors and Chevron. On the personnel side, the firm strengthened its strategic capabilities by adding several key members in the global corporate practice (Kiersten Zweibaum, formerly GCI), healthcare (Sally Barton, formerly Cohn & Wolfe), and planning. Ogilvy PR also continues to be a leader in the social marketing arena, having added $40 million in new contracts from 16 government agencies and gaining double-digit growth in its consumer practice for the fifth consecutive year.
"[T]his is an ideal time to recognize her accomplishment – and the agency's return to top form – with our Large Agency of the Year award," reads The Holmes Report.